Tuesday, July 3, 2012

Somersby Apple Cider Launching



The question has finally been answered! About 2 weeks back, a person dressed up in funky clothes has been spotted buying off apples at supermarkets. Creating a big question that left everyone curious on what his plans were. You can check the video out HERE


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As now he has finally revealed himself, he is Lord Somersby! Lord Somersby who is an eccentric, quirky, loveable and full life character made his way to Malaysia to kick off the Somersby cider launch campaign.


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Somersby is a premium apple cider originating from Sweden and it has finally hit our shores of Malaysia! Fully Imported by Carlsberg Malaysia, a launch was held at Carcosa Seri Negara to enable the attendees to taste the cider, made from fermented apples and natural ingredients.

lets head to some pictures at the launch:

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The entrance to the launching at Seri Carcosa Negara


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Myself with Eileen

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Myself with Ariel

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Carlsberg Managing Director, Mr Soren Ravn



In the past decade, Ciders has been experiencing a dramatic renaissance where it is deemed to be “The New Chardonnay” and has gain popularity worldwide. It only contains 4.5% of alcohol which makes it easily drinkable and its best served over ice. It is bubbly, sweet, refreshing and has no beer aftertaste. It is a great alternative to beer and it still will give the joy and laughter everyone hopes for!


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Somersby has also launched the “Grow an Apple Tree” project on Facebook and fans are able to grow a virtual apple tree, And of course, it is not left unrewarded as winners will be able to take home prizes such as iPads, Macs and much more!

Somersby Apple cider is available in 330ml bottles at selected bars and restaurants, and also in packs of four in hypermarkets and supermarkets nationwide. Now everyone can enjoy the crisp refreshing taste of Somersby Apple Cider anytime and anywhere!

For more information on the cider, you can log on to www.facebook.com/somersbymy to know the goodness of it!

And of course, join the “Grow an Apple Tree” project!

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